Anyone in advertising will tell you that a strong brand image is far more important than a strong product. (hopefully you have both, but there’s unfortunately often more emphasis placed on the brand’s image than the product’s) That’s why developing and building a brand is such an arduous task sometimes. And building that brand equity [...]
Posts Tagged ‘branding’
Branding: Laying the foundation
Posted in advertising, sales and marketing, tagged brand equity, branding, importance of branding, logo, re-branding on December 1, 2010 | Leave a Comment »
Work that Body
Posted in Austin, MOD Headlines, tagged branding, Central Austin, fitness, logo design, personal trainer, WorkIt, workout on June 28, 2010 | Leave a Comment »
Look It, Feel It, Be It. No, it’s not just another tagline, It’s the mantra of fitness experts, WorkIt Personal Training And they mean every word. We recently had the opportunity to work with founder Kyle Golden to develop a new look for the company, and we want to share the design with you! Introducing the [...]
